ABOUT Join us for this informative webinar featuring keynote speaker Gerard Fernandes, Managing Partner and President of Noviscend, as he guides you through the Canadian regulatory process and answers your specific questions. U.S. suppliers of medical devices can benefit from Canada’s increasing demand for healthcare products and services. U.S. imports represent approximately forty-five percent of Canada’s total import market. The Canadian sector is expected to keep growing due to an aging population and Canadian consumers and healthcare professionals continue to seek devices that will increase the efficiency of medical treatments.